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Have you ever felt like eating healthier and/or working out, but didn’t know where to start?

FITRITION

ABOUT ME AND MY PROCESS

My name is Sara and I am a senior in high school in Dallas, Texas. I bring this app to you because it is something that I am passionate about and feel like it could reach a lot of people. This process was not an easy one, it had ups and downs and lot of reworkings but I am happy with where I currently am in the process. 

PITCH VIDEO!

EXAMPLES OF WHAT THE APP WOULD LOOK LIKE (NUTRITION AND FITNESS PORTIONS):

CUSTOMER RESEARCH:

PERCENTAGE OF PEOPLE WHO WOULD/DO USE AN APP TO TRACK FITNESS AND NUTRITION

There are many people that want to improve thier life with healthier habits like exercise and eating, but they just haven’t found the easy and right way to do it. The common themes of what people are looking for:

  • easy and accessible app 
  • inclusive of all body types and fitness levels 
  • easy to follow recipes with variety 

With all of these things included in the Fitrition app, the percent of people that can imagine using an app will decrease and the amount that actually use it could increase. 

BUSINESS MODEL CANVAS:

This was a major part of my project and figuring out where I wanted to go with this and what needed to be improved. These are all the essential parts of a startup company/product. Like I talked about in my pitch video, the revenue streams and key partners are something that I thought of in the very beginning and knew what I wanted. The value proposition is something that can always be improved on and is currently still in the works but I am happy with my value proposition as of now. Fitrition is different than most apps with this concentration and offers value to its users.

I INVITE YOU TO ENGAGE WITH MY PAGE AND ADD TO MY CUSTOMER RESEARCH WITH THIS FEEDBACK FORM:  https://forms.gle/DN1xJCZJuadoLFN4A

WORKS CITED: https://docs.google.com/document/d/1SSq9oGDy3PvyiwVcXidTuZq0HeowdNHNcbL2b20DdRc/edit?usp=sharing

THANK YOU SO MUCH FOR TAKING THE TIME TO ENGAGE WITH MY PAGE!

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COMMENTS: 4
  1. April 24, 2020 by Paige

    Wow, you really did a lot of work! I loved your pitch, and I feel like this would be a great way to get healthy! I think a way to make it different from other apps is to make it fun in some way! Maybe offer prizes, checkpoints, or rewards of some kind. For me, I would love to have a reward when following the rules of the app!

  2. April 26, 2020 by Emma Meyer

    This app is really cool because it has many categories all in one app so it is like a new lifestyle. There are so many components to this app and it seems like you have a detailed plan to make this work. I would definitely be interested in this app.

  3. April 26, 2020 by Angela

    This is a great idea, Sara! I really love how the app would be personalized and that users can interact with other people. I think that is a great way to stay motivated and share tips with each other. Excellent work!

  4. April 26, 2020 by Charlotte

    Hi Sara! Your presentation is very thoughtfully put together and was very informative to read! I love that you are taking specific steps to include people of all body types and fitness levels in your app!

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